In 2003, Soda Sunglasses entered the accessories world with six sunglasses that emphasized utility, color and shape. Since then, we have taken that simple aesthetic and evolved the idea into a luxury eyewear brand. Clean, modern shapes, a nod to the classics, sophisticated use of color, and an element of surprise are the fundamental principles of the Soda design philosophy. We believe that accessories should posses color and design based on each individual's sense of style. Our primary design considerations are elegance, simplicity, and enduring quality.

SODA reflects the warmth, authenticity and self-confidence of its consumer by being stylish, flattering and feminine, while never sacrificing quality, comfort or versatility. The Soda brand is for the woman who knows herself and likes herself. SODA Sunglasses knows her and likes her, too.

COLLECTION

Bring out your femme fatale and stay shaded from the stares in the new SODA sunglasses. Bold and beautiful, demure rather than shy, enhance your spirit with Soda’s newest sunglass models. Live the dream, be the starlet at work or play. Formal yet fabulous, dressy, fun and feminine - an attainable fantasy you can wear anytime.

The Soda sunglass collection draws upon the colors, accents, and design concepts found in no other eyewear brand. Frames are offered in a variety of flattering feminine shapes and colors. Temple treatments feature Soda Sunglasses signature logos as well as special ear tip adornments. Custom metallic hot stamped logos are used on the inner temple. Each frame comes with a micro-fiber a cleaning cloth, as well as a black, brown or pewter zip-closure protective case.

FUTURE OF STYLE

The future generations of Soda models of sunglasses will pick up on successful concepts from the previous collection, bringing them up to speed with interesting new shapes: oval and drop designs for acetate models, rectangular and oval for metal models.

Frames will sport new styling, with acetate rims applied to metal frames and other models with metal frames decorated with acetate accents.

The color palette will continue with natural and warm for acetate models: blacks with grey lenses, browns with amber lenses, and greens with complimentary lens colors.

Metal frames, meanwhile, opt for bold shades of antique gold with lenses in brown or mirrored gold, and silver with grey or mirrored silver lenses. Gradients will continue to popular.